This story originally ran on VeloCityOKC.com.
As the Oklahoma City Thunder prepares to kick off another exciting season, our community has plenty to look forward to, both on and off the court. Dan Mahoney, vice president of broadcasting and corporate communications, shared key highlights at a recent event, emphasizing new amenities that enhance the game night experience at Paycom Center.
One of the most exciting additions is the Sunset Express Market, a seamless, high-tech solution for food and beverage purchases. Fans can now scan their phone or credit card upon entering, grab their items and walk out — no lines, no hassle. This initiative aligns with the Thunder’s goal of minimizing friction, whether it’s scanning tickets or making purchases, allowing fans to spend more time enjoying the game.
“We want to make the experience as easy and enjoyable as possible for fans,” Mahoney said. “Our focus is always on removing barriers, whether it’s getting into the arena or grabbing a snack during the game. The Sunset Express Market is just one example of how we’re working to improve every aspect of game night.”
For those looking to indulge, Mahoney announced a new partnership with local distillery Hochatown Distillery to introduce Thunder Vodka, a unique branded drink that will be available on the club level this season. Additionally, the newly rebranded Loud City Hospitality, the official culinary and hospitality team, will offer elevated food options, featuring Oklahoma-owned vendors like Boomerang Diner and Big O’s Pork and Dreams. This marks Boomerang Diner’s first full season in the arena after debuting last year, bringing the familiar flavors of an Oklahoma staple with more than 50 locations across the state.
As the Thunder looks forward to the changes happening next door with the new arena being built, they remain focused on ensuring the community stays connected throughout the transition. DeAngelo Todd, fan development coordinator for Thunder, oversees the Thunder Artist Group, a program showcasing local talent. “The Thunder Artist Group allows Oklahoma artists to really broadcast and expand our brand’s footprint,” Todd said. “We started out in 2019 with three artists, and this year we have a total of 11 artists. You’ll see their art throughout many game nights and community events.”
In broadcasting news, visibility for both the Thunder and Oklahoma City is expanding. “As of today, our TV partner for 75 of our games is now FanDuel Sports Network. In addition to those games on FanDuel, we are partnering with Griffin Media for five games later in the season, starting New Year’s Eve, including two on Channel 9 in Oklahoma City and Channel 6 in Tulsa.” Mahoney said. “Plus, we have 15 national games on ESPN, ABC, and TNT. We want to ensure that our fans know how and where to find these games to enjoy.”
Mahoney also mentioned that with the upcoming transition to a new arena and demolition of the convention center, current home to Prairie Surf, fans should arrive early due to parking adjustments. An opportunity for our community and visiting fans to park around the downtown areas and utilize the OKC streetcar.
With these enhancements, this season promises to deliver an unforgettable experience for Thunder fans, whether they’re savoring local flavors or enjoying the fast-paced action on the court.
